21st
Easiest way out
When it comes to having the easiest way out, like how bees are attracted to nectar, I get attracted to it.
Only to realise that it is not only the easiest way out, it is also an expensive way to get out.
Why must everything come with a price? If it does not come with a price, do we all really not appreciate it? But please do not try this experiment in Singapore because it will be an epic fail.
Tagging something with a price is indeed the easiest way out. Easiest way to make a decision. Whoever invented money is smart but whoever invented price is godly.
Suddenly, I thought of MasterCard’s advertisement. Tau huay, 60 cents. You tiao, 70 cents. MasterCard tells you somethings are “priceless”. However, it never tells you that you are “priceless” to them when you are being ‘brainless’. Similar to other credit card advertisements, MasterCard tells you that its card is widely accepted at an astronomical number of merchants (which you hope that number converts into your absolute bank balance figures). To have that “priceless” moment (or moments), you swipe that plastic of yours. Sometimes as you know, impulsion over rationality and depression over impression. The impression of your card on that charge slip and impression that you never spent that much caused that depression. Your “priceless” shock and moments translates into their “priceless” revenue, especially when you can’t pay up in full on time.
So dear all, easiest way out, is it always the best?
